Sheeraz Ahmed Khan

Academic Position:

Lecturer

Teaching Interests:

Marketing and Management subjects

Fields of Research (FoR):

Marketing and Consumer Behavior

Keywords:

Advertising, Consumer Behavior, Brand Management, New Product Development, Service Marketing

Department:

Department of Business Education

Faculty:

Faculty of Business Education

Contact Details:

Social Links

Student Advising Schedule:

Tuesday 12:00-1:00 PM, Friday 4:00-5:00PM

Sheeraz Ahmed Khan BIOGRAPHY

Sheeraz Ahmed Khan is a dedicated academic and emerging professional in the fields of Marketing and Management, currently serving as a Lecturer at the University of Chenab. Known for his commitment to quality education and student development, he brings a dynamic blend of theoretical knowledge and practical insight to the classroom. With a strong academic foundation in business studies and a deep interest in modern marketing practices, Sheeraz Ahmed Khan has developed expertise in areas such as consumer behaviour, brand management, digital marketing, strategic management, organizational leadership, and business development. His teaching philosophy emphasizes interactive learning, real-world case studies, and the use of contemporary marketing tools to prepare students for the evolving business landscape. At the University of Chenab, he has contributed to curriculum development, academic advising, and student mentoring. He is recognized for creating an engaging learning environment that encourages critical thinking, creativity, and professional growth. Beyond teaching, Sheeraz Ahmed Khan has been actively involved in various departmental initiatives. As a motivated educator and marketing professional, Sheeraz Ahmed Khan continues to inspire students and colleagues through his professionalism, work ethic, and forward-thinking approach to business education.

ACADEMIC APPOINTMENTS

No.   Designation  School/Institute/University  Duration 
1  Lecturer  The University of Chenab, Gujrat   05 May, 2022 to present 
2  Lecturer  The University of Lahore, Gujrat Campus  18 August, 2016 to 05 May, 2022 
3  Lecturer  City College of Commerce  Jan 2009-Dec 2010 
4  Assistant Manager Admin/Marketing  Add world Advertising Agency ISB/RWP  2004-2008 

MY QUALIFICATIONS

No. Degree / Program of Study Name Awarding Body/University/Institute
1 PhD Scholar University of Gujrat
2 MS Marketing Riphah International University Islamabad
3 MBA Marketing NUML Islamabad

MY RESEARCH ACTIVITIES: JOURNALS ARTICLES / BOOK CHAPTERS / PATENTS

No. Title Details
1 WOM as 6th element of the Promotional mix and IMC 2011 IJCRB. Interdisciplinary journal of contemporary research in business (IJCRB) .
2 Pro-activity in NPD as a competitive advantage in a complex Competitive environment 2011. Interdisciplinary journal of contemporary research in business (IJCRB)
3 The impact of TV Advertisement on Children Buying Behavior IMDC 2016. International Multidisciplinary Conference UOL 2016
4 Investigating Motivational and Hygienic factors of Faculty Job Satisfaction: Moderating Role of Life Satisfaction and Gender. Sarhad Journal of Management Science SJMS 2020

Currently Supervising

MY RESEARCH SUPERVISION:

Areas of Supervision Marketing and HR

Currently Supervising

Student NameResearch TopicAffiliation
   

Completions

Student Name Research Topic Affiliation

Bilal Ashraf

MB3.509143003

Investigating the Determinants of Faculty Job Satisfaction: Moderating Role of Life Satisfaction
and Gender
University of Lahore
KINZA CHAUDHRY MB3.509163016 The Impact of work-life balance on job satisfaction, under the moderating role of gender and marital status. A study of private universities of Pakistan University of Lahore