- Our Faculties
- Sheeraz Ahmed Khan
Sheeraz Ahmed Khan
Academic Position:
Lecturer
Teaching Interests:
Marketing and Management subjects
Fields of Research (FoR):
Marketing and Consumer Behavior
Keywords:
Advertising, Consumer Behavior, Brand Management, New Product Development, Service Marketing
Department:
Department of Business Education
Faculty:
Faculty of Business Education
Contact Details:
- Email: sheeraz@be.uchenab.edu.pk
- Landline/Extension: NA
- Office Location: Office No 5 Stoneware Block
Social Links
- ResearchGate
- Google Scholar
Student Advising Schedule:
Tuesday 12:00-1:00 PM, Friday 4:00-5:00PM
Sheeraz Ahmed Khan BIOGRAPHY
Sheeraz Ahmed Khan is a dedicated academic and emerging professional in the fields of Marketing and Management, currently serving as a Lecturer at the University of Chenab. Known for his commitment to quality education and student development, he brings a dynamic blend of theoretical knowledge and practical insight to the classroom. With a strong academic foundation in business studies and a deep interest in modern marketing practices, Sheeraz Ahmed Khan has developed expertise in areas such as consumer behaviour, brand management, digital marketing, strategic management, organizational leadership, and business development. His teaching philosophy emphasizes interactive learning, real-world case studies, and the use of contemporary marketing tools to prepare students for the evolving business landscape. At the University of Chenab, he has contributed to curriculum development, academic advising, and student mentoring. He is recognized for creating an engaging learning environment that encourages critical thinking, creativity, and professional growth. Beyond teaching, Sheeraz Ahmed Khan has been actively involved in various departmental initiatives. As a motivated educator and marketing professional, Sheeraz Ahmed Khan continues to inspire students and colleagues through his professionalism, work ethic, and forward-thinking approach to business education.
ACADEMIC APPOINTMENTS
| No. | Designation | School/Institute/University | Duration |
| 1 | Lecturer | The University of Chenab, Gujrat | 05 May, 2022 to present |
| 2 | Lecturer | The University of Lahore, Gujrat Campus | 18 August, 2016 to 05 May, 2022 |
| 3 | Lecturer | City College of Commerce | Jan 2009-Dec 2010 |
| 4 | Assistant Manager Admin/Marketing | Add world Advertising Agency ISB/RWP | 2004-2008 |
MY QUALIFICATIONS
| No. | Degree / Program of Study Name | Awarding Body/University/Institute |
| 1 | PhD Scholar | University of Gujrat |
| 2 | MS Marketing | Riphah International University Islamabad |
| 3 | MBA Marketing | NUML Islamabad |
MY RESEARCH ACTIVITIES: JOURNALS ARTICLES / BOOK CHAPTERS / PATENTS
| No. | Title | Details |
| 1 | WOM as 6th element of the Promotional mix and IMC 2011 IJCRB. | Interdisciplinary journal of contemporary research in business (IJCRB) . |
| 2 | Pro-activity in NPD as a competitive advantage in a complex Competitive environment 2011. | Interdisciplinary journal of contemporary research in business (IJCRB) |
| 3 | The impact of TV Advertisement on Children Buying Behavior IMDC 2016. | International Multidisciplinary Conference UOL 2016 |
| 4 | Investigating Motivational and Hygienic factors of Faculty Job Satisfaction: Moderating Role of Life Satisfaction and Gender. | Sarhad Journal of Management Science SJMS 2020 |
Currently Supervising
MY RESEARCH SUPERVISION:
| Areas of Supervision | Marketing and HR |
Currently Supervising
| Student Name | Research Topic | Affiliation |
Completions
| Student Name | Research Topic | Affiliation |
Bilal Ashraf MB3.509143003 |
Investigating the Determinants of Faculty Job Satisfaction: Moderating Role of Life Satisfaction and Gender |
University of Lahore |
| KINZA CHAUDHRY MB3.509163016 | The Impact of work-life balance on job satisfaction, under the moderating role of gender and marital status. A study of private universities of Pakistan | University of Lahore |